A special type of merchant who has full control over all affiliates and all merchant accounts. Network owners can fully customize the design of the merchant and affiliate panel, configure tracking settings, fraud protection and more. At the same time the network owner can run a marketing campaign for all of his/her affiliates as a special type of merchant. The network owner is responsible for affiliate payouts as well.
In 1994, Tobin launched a beta version of PC Flowers & Gifts on the Internet in cooperation with IBM, who owned half of Prodigy.[6] By 1995 PC Flowers & Gifts had launched a commercial version of the website and had 2,600 affiliate marketing partners on the World Wide Web. Tobin applied for a patent on tracking and affiliate marketing on January 22, 1996, and was issued U.S. Patent number 6,141,666 on Oct 31, 2000. Tobin also received Japanese Patent number 4021941 on Oct 5, 2007, and U.S. Patent number 7,505,913 on Mar 17, 2009, for affiliate marketing and tracking.[7] In July 1998 PC Flowers and Gifts merged with Fingerhut and Federated Department Stores.[8]
Features and Comprehensive Reports. More than a hundred features are at your disposal when you utilize ClickMeter; all to help businesses identify where their traffic is coming from and give them an idea about what they can do about this data. Users can target specific regions, identify IP addresses, track browser types, and much more. After using these features, ClickMeter can compile reports with the click of a button; these include but are not limited to comparison charts, conversions, and world map tagging.
Most businesses require startup fees as well as a cash flow to finance the products being sold. However, affiliate marketing can be done at a low cost, meaning you can get started quickly and without much hassle. There are no affiliate program fees to worry about and no need to create a product. Beginning this line of work is relatively straightforward.
Instapages is one of the fastest ways to build a high-quality landing page. Using Instapage you can create landing page based on your need. Be it adding more registrations for your webinar or getting more sign ups for your upcoming email course Instapage allows you to set up landing pages within few minutes. It has a set of high-quality templates which you can hack into. Instapages integrates with the popular affiliate marketing tools like WordPress, OptinMonster, Google Analytics, Zapier, and Convertkit.
Instapage is a landing page builder integrated with a variety of programs, including Google Analytics, and that includes built-in tools for utilizing Facebook, Twitter, and Google+. Is comes with a drag-and-drop editor, so you don’t need any coding experience to use it. For the free version, you’re only allowed 100 visitors a month, for a monthly subscription you can receive WordPress integration, responsive pages for mobile, unlimited pages and A/B tests, unlimited custom domains etc.
OptimizePress is a WordPress plugin which creates any kind of web page. As an affiliate marketer, you might need to launch various kinds of pages to fit different needs. OptimizePress fills this need by creating pages landing pages, sales pages, webinar pages, training pages and product launch funnels within few clicks. All OptimizePress themes are mobile ready and come with a set of 30 free templates.
Take advantage of affiliate program freebies when available. Many affiliate programs provide free printables, guides, webinars or other lead magnets designed to get potential customers in their sales funnel. As an affiliate, you can share these freebies with your audience using your affiliate link so if they eventually make a purchase, you’ll earn a commission, but if they don’t they still get value upfront.
Google Analytics is a free and most used web analytics tool. Google Analytics is easy to use and follow because of heaps of detailed tutorials online. As an affiliate marketer, it is important to track all your traffic sources and attribute monetary value to each lead or sale. Tagging campaigns, measuring conversions, finding high and low converting pages, slow pages and demographics of your audience all give deep insights into your business. Google analytics is easy to setup and integrates as a partner with most other tools mentioned in this post.
On the other hand, they may need longer to think about it. Perhaps they’re waiting for payday, or they’re not quite sure yet whether they prefer the blue one that they also spotted while browsing around the advertiser’s site. They may go away and come back in a couple of weeks’ time, no longer able to resist the urge to blow their wages on a better board.
Many affiliate programs will often run promotions with good discounts or giveaways that might be attractive to your audience. For example, if you're an Amazon Associate and the site have a big Holiday Sale, it would be the perfect opportunity for you to promote discounts to your website visitors. This is a great way to promote your offers while also providing good value to your audience. 

Security and Privacy Policies. As part of their legal requirements, ClickMeter enforces a strict anti-spam policy and a transparent privacy policy. The former names what is considered spam, which measures to take in case a user accesses a fraudulent spam link, and how perpetrators are dealt with. On the other hand, the latter enumerates the types of data collected by ClickMeter, how these are processed, and the platform’s website cookie policy.


Click Inc has its intuitive interface is great for those who aren’t quite comfortable with HTML, whereas the Trulink format is a wonderful tool for boosting SEO as it will directly link to your sales page rather than using a coded link. Other key features include: Insightful reports providing traffic status commissions, graphs, and sales. Click Inc. also includes popular management tools which provide you with the power of creating coupons and following up with merchants. The starter plan is available for $25 per month, and you can also opt for the $69 or $149 monthly plan.


Google Analytics is a free and most used web analytics tool. Google Analytics is easy to use and follow because of heaps of detailed tutorials online. As an affiliate marketer, it is important to track all your traffic sources and attribute monetary value to each lead or sale. Tagging campaigns, measuring conversions, finding high and low converting pages, slow pages and demographics of your audience all give deep insights into your business. Google analytics is easy to setup and integrates as a partner with most other tools mentioned in this post.


This affiliate and digital marketing tracking software can track leads, add, calls, sales conversion, as well as networks. It tracks and optimizes the success of your internet affiliate marketing endeavors with efficacy, enabling you to operate a successful campaign. LinkTrust has a customizable interface that lets you track all types of offline and online advertising through pixels, server posts, cookies, CPA, CC, mobile traffic, and Pay-per-call. Other features include: • LinkTrust RTA (Remote Traffic Agent) • Lead distribution and management • Affiliate management • Campaign management • Customizable lead validation • Fraud detection, lead management • Real-time reporting • Mobile tracking  
Generating Tracking Codes: Tracking of all clicks and leads require a special unique URL which contains the affiliate id and perhaps the campaign number, that is parsed to the advertiser's site and then associated with a user cookie to identify landing page, visit date, expire date, user identification and related sales closing information. These tracking URLs are also called as tracking codes. The software can generate a code, token or shortened URL, or can track by affiliate name.
Win-win-win. The advertiser wins because they only pay when a purchase is made (as opposed to the shotgun approach of paying to advertise to the masses and waiting for a small percentage to actually buy). The affiliate wins because they make money while providing helpful advice. The customer wins because they get a trusted recommendation for something they might not otherwise have known about.
I think content marketing is absolutely huge for affiliate’s, especially going into 2016, I think it will increasingly become something that will have to be adopted to gain domain trust, authority and good SERP rankings. Google loves quality content and if you want your website to stand the test of time, white-hat SEO is a must and content marketing is king!
Use GetApp to find the best Affiliate Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Affiliate Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android) pricing (including Free, Freemium, Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
Fuss-Free Progress Tracking. All marketing campaigns are created to serve a purpose. Be it to improve brand awareness, increase revenue, or generate leads, you should be able to track your progress every step of the way. With Ambassador, not only can you keep tabs on your affiliates and their contribution to your campaign. You may also monitor key performance indicators, so you will easily know if you are hitting your targets or if you should rethink your strategy.
Imagine your own customers helping you drive new sales! Customer referrals are the key to viral marketing and a thriving business. With ReferralCandy, bring this incredible power of peer influence to your own online store. Each time your customers make a purchase,we'll follow up by sending them an email that they can forward to refer friends to y…Read more about ReferralCandy
Affise is a traffic tracking software built to serve advertisers and marketers who wish to kickstart or run their own networks. Accessible via Windows and Mac, this cloud-hosted solution offers a suite of automation tools for affiliate marketing operations. Among the applications it includes are FraudScore, 24metrics, advanced TrafficBack, deep targeting, publisher and advertiser billing, personalized report calculations, real-time statistics, and audit history. Offering monthly subscription plans ranging from $299 to $499, they also offer quote-based pricing for large businesses. To learn if this is the right software for your operations, you may take advantage of their free trial or consult one of their specialists.

Trying to cut corners with marketing methods is a huge no-no in affiliate marketing. By cutting corners, we’re talking specifically about black hat SEO. Get banned by Google, and you’ll be spending your time building a new site. Don’t learn from your mistakes, learn right now. Blackhat SEO only ever leads to a broken site. Google will hunt you down, and it will punish you!
Promote products that are stepping stones to products you will create in the future. This is a bit more advanced, but is a great way to think ahead. Amy Porterfield suggests thinking about the first thing your followers will need in order to get started with what you provide. For example, I teach people how to blog, so the first thing they need to start a blog is hosting. That’s why I am an affiliate for hosting.

iDevAffiliate boasts that it is the #1 selling affiliate tracking software product. Even if there’s some hyperbole there, this popular software has been offering incredible features since 1999. For example, you can design your own payment structure, promote offers through banners, lightboxes, brochures or videos, and create reports that measure daily activity and track marketing statistics. There’s also a built-in shopping integration that is compatible with most cart and checkout systems.
Ambassador is an all-in-one referral software made for marketers who want complete control of their marketing efforts. It offers an intuitive interface that packs powerful features such as multi-program and multi-campaign functionalities, user segmentation and enrollment, and cross-department user permissions into one convenient platform. With Ambassador’s flexible, scalable, and innovative solutions for referral programs, affiliate marketing, influencer marketing, and partner marketing, it comes as no surprise that it is trusted by internationally renowned brands. Perfect for startups, mid-sized businesses, and large companies, they offer a starter package and professional plan costing $800 and $1500 a month respectively. They also offer quote-based pricing for global brands that is billed annually.
Post Affiliate Pro is the #1 ranked and most reviewed affiliate software on the market. It is easy to set up an operate and connects with virtually any website or payment gateway. Currently, more than 30,000 businesses trust Post Affiliate Pro as their choice for affiliate software. Post Affiliate Pro features rock-solid tracking, scalability and endless customization and grows with your needs. All at an affordable monthly fee.
Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.

​Be sure to check what kind of customer support you can expect from your affiliate program once you have signed up. Do your research online and if possible, speak to other sellers using the program to get their thoughts. Can you speak to someone via phone or Skype or do you have to wait 72 hours for email responses? Be clear on this because trust me, you will need support at one point or another. 


Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?

Are you a digital agency managing performance marketing (affiliate marketing) campaigns and struggle with time consuming manual processes or inefficient and complex tools? Do you currently manage paid, programmatic, seo, and other forms of online media and want to add performance-based or referral marketing to the mix? Are you managing lead gen/lead delivery campaigns that require a customized approach for every brand? LinkTrust has the tools and features that progressive agencies demand to successfully manage thousands of campaigns with ease.


That way, if you decide to write a review to promote it or send the affiliate link for the product's sales page to your email list, etc., you will have first-hand knowledge of how it works. This will help you to decide it the product has real value pertaining to your niche. I, personally, won't sell anything I haven't tried myself to be sure they work as advertised. Selling just to make money with no real value is a sure way to lose customers and ultimately destroy your business. Bad reputations are hard to get rid of once you get one, especially when there's money involved. With that being said, I hope you all have a great holiday season.
ThriveTracker is one of the best affiliate marketing platforms in the market that offers solutions that come along with the cloud solution. It provides unlimited scale and unlimited number of redirection domains, integration with 50 traffic sources and counting and extensive reports with multiple variables (geography, creative, device, etc). Its report structure is very clear and analyze a large number of variables. Also, you can control and restrict options for each sub-user. Its world-class support team always lookout for consistent releases and integrations.
I get asked all the time about what products, services, resources and tools I use for running my websites. You'll find a list of my favorite products and services below. Some are free. Some are paid. And even though I use affiliate links when available – which means I may receive a commission if you sign up or purchase something – I can promise that everything listed on this page is on it because I use the product or service and find it to be a valuable asset to my business.
On the other hand, they may need longer to think about it. Perhaps they’re waiting for payday, or they’re not quite sure yet whether they prefer the blue one that they also spotted while browsing around the advertiser’s site. They may go away and come back in a couple of weeks’ time, no longer able to resist the urge to blow their wages on a better board.

2nd tier.  If you are an affiliate for a particular program and you refer others to sign up for that affiliate program, a 2nd tier program will pay you when the affiliates you referred make sales. For example, I am an affiliate for Ultimate Bundles. If you join their affiliate program via my 2nd tier affiliate link here. I will get a small percentage of any sales you make going forward.
Also known as a publisher, the affiliate can be either an individual or a company that markets the seller’s product in an appealing way to potential consumers. In other words, the affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up buying the product, the affiliate receives a portion of the revenue made.

Are you a digital agency managing performance marketing (affiliate marketing) campaigns and struggle with time consuming manual processes or inefficient and complex tools? Do you currently manage paid, programmatic, seo, and other forms of online media and want to add performance-based or referral marketing to the mix? Are you managing lead gen/lead delivery campaigns that require a customized approach for every brand? LinkTrust has the tools and features that progressive agencies demand to successfully manage thousands of campaigns with ease.

Comprehensive Suite of Tools. Like other software solutions on this list, AvantLink offers a comprehensive suite of cutting-edge tools to help you perform targeted marketing campaigns. What sets it apart is that you can fully customize your system with state-of-the-art APIs, plugins, widgets, and third-party applications from their app market. This means integrating it into your existing system is easier than ever.


As an affiliate marketer, you will be doing a lot of tracking in order to understand exactly what brought traffic to your site, what on your site helped them decide to buy a product, and what you can do to bring them back to your page. ClickMeter is a link, affiliate, and conversion tracker all in one and contains over 100 free features that you can use to track your performance and optimize your campaigns.
New prospective users often ask me how easy it is for their affiliate to share their link. It’s “stupid simple.” Here’s how it works… When your affiliates sign up with you, they’ll automatically receive an email from you welcoming them to your affiliate program. This email will contain their unique referral link. It will also contain a “one-click” login link to their Affiliate Dashboard. The Affiliate Dashboard is where your affiliate can share their link via email and social media with a single click. For example, when they click the Facebook button, they’ll automatically be forwarded over to Facebook, with a new post pre-populated, and their affiliate link already embedded! They can add a personal note or recommendation if they’d like – or they can simply click “Post” to get the message up on their Wall immediately. This “convenience factor” is huge. Affiliates are able to share their link early and often with their friends and colleagues. It really couldn’t be any easier. The Affiliate Dashboard is also where they can grab marketing materials like banner ads for their website or blog. The banners will already have their affiliate link embedded. So, your affiliate can simply copy the HTML and paste it to their site – or they can have their web developer do this for them.
Once you’re signed up, complete your personal consultation interview. You’ll then get access to your own affiliate mentor plus our Academy training course. Here you can learn everything from how to build your first website through to optimising it for greater conversion rates, plus everything in-between. Written by our affiliate management team, the guides are in-depth and super helpful.
For tech people, there are several solutions. You’ve got your classic notepad. It’s good, simple, and easy to use. But if you wanna be organized, use Evernote. It’s basically a note-taking tool. You have your own account to which you can add notes and notebooks. Think of it as your virtual filing cabinet – you can sort your drawers with various folders (“notebooks”, on Evernote) each containing your notes.
Pay-per-click advertising is becoming increasingly expensive. With LeadDyno, you can use our affiliate program and gain a profitable commission without worrying about creeping costs. As one of the best tracking systems in the market, offering a comprehensive set of features, our software tracking program allows you to manage and observe results of your marketing endeavors. Providing complete information through the affiliate dashboard, LeadDyno’s customizable link tracking platform is easy to understand, responsive and effective. With the one-click sharing option, affiliates can now share their products on various social media platforms and integrate the plug-in on numerous e-commerce stores as well.
Post Affiliate Pro is software solution created to track the affiliate networks of online businesses and eCommerce websites. Offering multiple currency support, anti-fraud detection, and promotional tools, this platform can be integrated with hundreds of CMS, payment gateways and APIs as your business grows. It also offers real-time reporting that aids you in making accurate commission payments to your affiliate marketers. You may choose from their pro, ultimate, and network packages costing $97, $197, and $477 respectively. All plans come with free setups, automated installation, and periodical upgrades and backups by their support crew. To test it out, they offer a risk-free 14-day trial for your convenience.
If you have decided to go down the path of recruiting top affiliates to sell your products on your terms, make sure that you are equipping them to sell your products. Affiliate marketing is an active marketing discipline for you and not an abnegation of your marketing responsibilities. Here are some of the best affiliate marketing tools you can provide your affiliates:
Serban Cristian, one of the most known and appreciated affiliate marketer from Romania, have shared with us some key points from his experience. He said that the best and the most profitable tools used by him were created by programmers after his indications. For instance, he changed a WordPress plugin to insert blocks of 50 products that permitted categories creation on the fly by tag, plus meta elements insertion, an optimization that helped him to create a complete niche website in 10-15 minute. But which one is THE ONE?

While your site is still new, it's a good idea to start capitalizing on someone else's audience. Continue focusing on building your own content, but also considering writing content for a few big, high-traffic blogs that are relevant for your niche. By writing content for a bigger site, you are able to get in front of another audience and showcase your expertise on a particular topic. This will eventually lead to more traffic to your site, as well. 

No matter how good your marketing skills are, you’ll make less money on a bad product than you will on a valuable one. Take the time to study the demand for a product before promoting it. Make sure to research the seller with care before teaming up. Your time is worth a lot, and you want to be sure you’re spending it on a product that is profitable and a seller you can believe in.
Creating blog content is a very useful and effective way of consistently building content on a site. When creating blog posts, it's a good idea to do some keyword research to figure out what it is that your audience is interested in and searching for online. Also, be sure to research competitors, forums and social media to narrow down on topics for your blog. 
Unique Partnerships. Many individuals do not want to join networks because of how impersonal it can be. With Partner Manager, you can use a hands-on approach and connect directly with non-traditional partners like social influencers, brand-to-brand business development relationships, CSE/marketplaces, and metasearch. Through their custom contract tools and flexible payout options, you can easily make each partnership as unique as possible. Project Manager offers an open API and preset integrations to help you customize your platform according to your preferences.
Partner Manager is an affiliate management tool accessible via Windows and Mac that is ideal for freelancers, agencies, media partners, advertisers, and all types of businesses. It prides itself on helping companies stay up-to-date on the latest digital marketing trends through the continually evolving campaign management tools they offer. Priced by quote, Partner Manager also accommodates scheduled demos of how their site works, so you can gauge if their technology works well for your business.
​Be sure to check what kind of customer support you can expect from your affiliate program once you have signed up. Do your research online and if possible, speak to other sellers using the program to get their thoughts. Can you speak to someone via phone or Skype or do you have to wait 72 hours for email responses? Be clear on this because trust me, you will need support at one point or another. 
The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them. 

And then there are those things called affiliate networks, which are also considered as good marketing tools. They basically make it simple for affiliates (publishers) to take part of the strategies that benefit their respective websites. These networks share their website resources that advertisers or merchants may employ in their advertising efforts. It’s a lot like a mutual relationship, with affiliates being to able to produce income by helping sellers broaden their customer reach through the affiliate network. These networks generate revenue two ways: through revenue sharing and fee for action. Affiliate networks are commonly used by publishers for free but may charge an initial fees or subsequent monthly charges. So don’t confuse affiliate networks with affiliate marketing software although some of these sites are often referred to as solutions.
I have several blogs promoting all different products. The hardest thing I find about affiliate marketing is that once you’ve sold someone something you need to find a new product to sell them. I’ve found that promoting a subscription service where you sign up a customer is a great way to go. This way every time they renew or buy something you get paid. You only have to sell them this once.
Use GetApp to find the best Affiliate Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Affiliate Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android) pricing (including Free, Freemium, Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
ClickMeter is a no-code, no-software platform that caters to agencies, affiliates, advertisers, publishers, and developers. As one of the top 20 affiliate marketing software solutions on the market, this multifaceted tool can help save time and money on online marketing efforts. Users can access it to monitor in real-time which efforts are the most effective and profitable as well as analyze and compare the results of online promotions, from pay-per-click ads and social media to blog posting and affiliations. To expand its reach and to better help its users, ClickMeter has offices in 4 different locations worldwide.
An e-commerce merchant that wants to be able to reach a wider base of internet users and shoppers may hire an affiliate. An affiliate could be the owner of multiple websites or email marketing lists; therefore, the more websites or email lists that an affiliate has, the wider his network. The affiliate that has been hired would then communicate and promote the products offered on the ecommerce platform to his network. The affiliate does this by implementing banner ads, text ads and/or links on their multiple owned websites or via email to their clientele. Advertisement could be in the form of articles, videos, images, etc., which are used to draw an audience’s attention to a service or product.
Cakemail is an email marketing application that simplifies the way small businesses engage with customers, allowing them to manage contacts, create personalized email campaigns from templates and simply... send. It’s an affordable, easy-to-use solution, created to help small businesses begin, or pursue, their email marketing efforts - regardless of…Read more about Cakemail
For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO. 
Mistake #2: Using the “They must not be my people” excuse to be spammy. I’m not a fan of this common tactic. Here’s how it works: people send a huge number of sales/promotional emails to their list with no warning and with no easy way to opt out. When people complain or unsubscribe, they put it on them (“Oh well, they aren’t my type of subscriber anyway…”), instead of taking responsibility for the spam (let’s call it what it is). What ever happened to “treat others the way you want to be treated”?

Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.
×